Saatchi & Saatchi Sri Lanka

helloyoucreatives: Visual treat of the day. Ampersand is a...

Tue, 07 May 2013 10:58:14 +0530

Visual treat of the day.

Ampersand is a visual collective interpretation of creativity process - vitally growing and evolving crystals represent bursting ideas, the engine of all arts. To achieve growing crystals look visual artist Susi Sie used sodium acetate, also known as “hot ice”. Short film is a combination of live shot crystals and 3D.

Ampersand starts section of Books & Arts of 99 year old “The New Republic” magazine (NY, USA).

escapekit: Cresting Waves Photographer Pierre Carreau captures...

Tue, 07 May 2013 10:47:31 +0530

escapekit:

Cresting Waves

Photographer Pierre Carreau captures the perfect shots of cresting waves. Carreau is able to document the beautiful light and shadows that shine along the surface of the water, producing what appear to be delicate pieces of glass that viewers will want to reach out and touch.

escapekit: Anti-Abuse TSA Spanish organization Aid to Children...

Tue, 07 May 2013 10:35:02 +0530

escapekit:

Anti-Abuse TSA

Spanish organization Aid to Children and Adolescents at Risk (ANAR) Foundation has created an anti-abuse ad that is only visible to children.

helloyoucreatives: Interesting idea from one of the best...

Mon, 08 Apr 2013 15:53:28 +0530

helloyoucreatives:

Interesting idea from one of the best recommended teams ever..

We’ve met 33 most creative people from all over the world: gold and grand prix Cannes Lions winners, members of Cannes jury. And we asked them to write just one letter on a sheet of paper and put their signatures. Now we have the best recommendation ever!

really-shit: Introducing This Ampersand (&) That Created...

Mon, 08 Apr 2013 15:33:39 +0530

really-shit:

Introducing This Ampersand (&) That

Created by Emily Blincoe (Her Tumblr), This Ampersand That is a project dedicated to showcasing the famous logogram, which represents the word “and”, in a different ~~and delicious~~ light.

Be sure to buy one of the prints from Etsy!

ruineshumaines: The Written Words, street art by Mobstr.

Mon, 08 Apr 2013 15:28:08 +0530

ruineshumaines:

The Written Words, street art by Mobstr.

betype: World Peace Heroes

Mon, 08 Apr 2013 15:15:39 +0530

betype:

World Peace Heroes

dolly-chic: Little Rebel

Mon, 08 Apr 2013 12:23:38 +0530

dolly-chic:

Little Rebel

After months of raising funds through the sale of custom...

Mon, 11 Feb 2013 15:18:48 +0530

After months of raising funds through the sale of custom t-shirts, SaatchiSL was able to purchase a hearing aid for our very own Dilanka. Dilanka, who has worked with us for a long time now, never failed to entertain and although he could not hear us, he would always be there for us no matter what. It’s time we gave back - Happy New Ears Dilanka :)

Reporting clear skies from the city of Colombo! For now.

Wed, 09 Jan 2013 12:03:15 +0530

Reporting clear skies from the city of Colombo! For now.

Some call it paradise. We call it home :)

Wed, 12 Dec 2012 18:58:21 +0530

Some call it paradise. We call it home :)

Deck the walls this season!

Tue, 11 Dec 2012 11:05:47 +0530

Deck the walls this season!

Check out our radio spots for Zwicky Muesli!

Tue, 20 Nov 2012 09:33:16 +0530

Check out our radio spots for Zwicky Muesli!

Sony Holds World’s First Real-Time Digital Photography Exhibition

Mon, 19 Nov 2012 13:29:17 +0530

19 Nov 2012 | Subscribe to RSS | Get news delivered to your email

Sony has set up the world’s first real-time digital photography exhibition.

The company partnered up with three photographers located in different parts of Europe—London-based Lee Strickland, Paris-basedWilliam Daniels and Berlin-based Paul Sullivan—and armed them with Wi-Fi NEX-5R cameras to “capture the light” of their home cities.

Photographs were sent to and displayed in the Sony ‘Real Time Gallery’ in London the moment the shots were taken—‘transporting’ viewers to the various locations, allowing them to appreciate the work and the individual spirits and cultures of the various locations.

The real-time broadcast of photographs made the exhibition evolving and unpredictable.

Could this be the exhibition of the future?

[via PhotographyBLOG, images via Mitesh Tailor]

20 More Creative Product Packaging Examples

Thu, 15 Nov 2012 12:35:17 +0530

We are frequently taught not to judge a book by its cover, but in sales beauty is often skin deep. The first impression is created by the packaging of a product, and sometimes it’s all it takes for us to want it. Just think about it, how many times you bought some useless stuff just because it was packed nicely?

Originally packaging was meant to contain, protect and transport goods, but later the producers started to grasp the power of its visual appeal as well. Today, looks matter more than ever before and often push us into rushed decisions. How many of you could you resist these creative packaging examples we posted earlier?

So think twice before buying and read the labels carefully. Here are 20 more examples of dangerously great packaging ideas.

1. Gnome Bread Packaging

(Designer: Lo Siento Studio)

2. DFP.com : Harder

“There are two worlds of bottom smacking, the world of BDSM and the world of ketchup bottles. The company, Dressing for Pleasure, a specialist in fetish wear and all things S&M related, married these two worlds by putting stickers of enticing rear ends on the bottoms of ketchup bottles. Thus inviting bar patrons to explore a completely different appetite while addressing their hunger.” (Advertising Agency: JWT, NY, USA)

3. Fit Buns High Protein: Bread

“We got into cooperation with bakery that supplies bread to neighborhood stores. Together we created FIT BUNS — a branded healthy buns with coupon for a free visit to fitness center inside the box. Results:2996 packs of buns sold the first month. 658 people came for a trial session, 217 purchased membership cards. That increased the number of fitness center clients by 25%. FIT BUNS sales generated 115% return on investments.” (Advertising Agency: MEX, Ukraine)

4. Colgate Max Night: Pizza Box

“To promote the new Colgate Max Night variant local pizzerias were supplied with special Colgate-branded boxes for their dinner deliveries. The inside of the box was designed to look like the inside of a mouth. The message reminded people to use Colgate max night so their dinner breath does not become their morning breath.” (Advertising Agency: Y&R, Paris, France)

5. Clearasil: Squeeze

“Clearasil is a pharmaceutical gel designed to fight Acne, widely used by teenagers on puberty. Its image is very strong near this target but not so strong among general practitioners.” (Advertising School: Hambre, Leo Burnett Lisbon School)

6. Coca-Cola Cups

(Designer: unknown)

7. Cole & Weber United: Holiday Log

“What better holiday moment than settling in with a bottle of wine and a warm ﬁre in those cold, long months? We took logs of fresh pine and milled them to hold a wine bottle and a box of customized matches. Inside the log was a cheerful greeting and instructions on how to properly enjoy the gifts. Not only did we create a great shipping container for the wine, but that container was the backdrop for a great holiday experience that could last beyond its opening.” (Advertising Agency: Cole & Weber United, Seattle, USA)

8. Origami Beer

“Pre-folded origami beer label. It is a common phenomenon that people, in nervous situations, scratch off the label of their beer bottle. Origami label is about making something constructive out of this situation. If you follow the indications on the label, you can fold it into a flower.“ (Designer: Clara Lindsten)

9. Green Berry Tea

(Designer: Natalia Ponomareva)

10. Parmesan Pencils

“Take the Parmesan Pencil, sharpen it using the enclosed sharpener, and you have delicious, fresh Parmesan cheese on your meal. There couldn’t be an easier way to decorate your pasta & co. And the packaging also plays a central role: Using a scale on the pens and on the back of the packaging, it’s not only easy to tell how much grated Parmesan Pencil you need for each dish, you can even see how many calories each serving contains. So kitchen craftsmen have everything perfectly under control.” ^[1] (Advertising Agency : Kolle Rebbe / KOREFE, Hamburg, Germany)

11. Kohberg, “Support the Breasts” Bread Packaging

“Kohberg, the largest manufacturer of bread in Denmark, is the proud sponsor of The Danish Cancer Society in their big annual event to fight breast cancer.The event is called ‘Support the breasts’ and Kohberg donates part of the revenue generated from sales of rye bread buns (Rugbrødsboller). The brief from Kohberg was to come up with a packaging idea to increase awareness and sales.” ^[2] (Advertising Agency: envision)

12. Waterproof Watches Sold in Bags of Water

“We believe in what we can see: the maximum transparency of the packaging design shows the absolute confidence we have in our product. That’s why we submit the Festina Profunda to quality control directly at the point of sale: the watch is presented in a transparent bag filled with distilled water. In subjecting it to this visible test of endurance we can convince the customers of the watch’s outstanding quality.” ^[3] (Advertising Agency: Scholz & Friends)

13. Vonnegut Dollhouse: CD Packaging

“Vonnegut Dollhouse is one of the newest forces in Vancouver’s independent music scene.” (Advertising Agency: Rethink, Canada)

14. St.Stephen Hair Accessories

“In today’s haircare accessories market the level of competition is high. For a brand to standout from the crowd, it needs to be unique and able to differentiate itself from the competition. St. Stephen is a brand new hair accessories line carrying products such as bobby pins, elastics, hair pins and head wraps. The most popular products are bobby pins and elastics. The principal of this collection set is to use packaging design and simple arrangement to appeal to different segments of consumers. Matching the functionality of bobby pins and elastics with design characteristics that resonate with the target market generates a huge impact on the shelf and make a sale more likely.” (Designer: Prompt Design)

15. Fruit-Shaped Jam Bottles

“Fruit-Shaped jam bottle advertising manipulations for La Vieja Fabrica.” ^[4] (Advertising Agency: tapsa)

16. Kirei Towel

“Towel’s purpose is to clean. To expand its strength, the towel is packaged in a pencil, acting as the “eraser” as part of the pencil. They can be sold as individuals or as a pack of colourful pencil crayons! Let’s erase the blemishes on your face!” (Designer Hannah Jor)

17. Mount Fuji Tissue Holder

(Designer: Tomohiro Ikegaya)

18. Fazer Vilpuri

(Designer: Hasan and Partners)

19. Moustache Paintbrush Packaging

“This humoristic packaging offers the function of assembling two products (two paintbrushes) together with only one cardboard printed on both sides.” (Designer: Simon Laliberté)

20. “City Harvest” – Empty Stomach Bag

“The benefit of City Harvest is demonstrated as the empty stomach bags are filled with food. The bags are supplied to supermarkets, grocery stores, etc.” (Designer: Andy Winner and One Show Merit)

Creative Product Packaging Designs (PART II)

Logo Inspiration: Ultimate Typography

Thu, 15 Nov 2012 12:31:42 +0530

Today in logo inspiration series, we have collected some brand new and ultimate typographic logos. Designing a typographic log is more challenging task than traditional logo designing. Type logos demand better concept as they have to convey a correct message with less elements. It is really a great task for concept development and for good exercise. We hope that you will really enjoy this collection of typographic logos.

brands: Today Tumblr is excited to announce...

Wed, 14 Nov 2012 10:49:07 +0530

brands:

Today Tumblr is excited to announce the A-List Partnership Program. Tumblr hosts more than 80 million blogs and 35 billion posts, and each day users create more than 70 million new posts. To further enable brands to create extraordinary Tumblr experiences and connect with the community, Tumblr has partnered with a grouping of the premiere technology, advertising, media, and creative agencies.

Brands are increasingly experiencing Tumblr as the most unique and engaging way to participate in creative storytelling with consumers. Tumblr’s A-List partners are fully equipped with the right tools to provide their clients the ultimate Tumblr experience.

We couldn’t be happier with the early success brands have had using Tumblr to tell their stories, and we’ve been honored to work with some of the most creative and talented agencies around the world.

An A-List Partner will have access to unparalleled access including:

Training from Tumblr staff

Hands-On Support and Communication with Tumblr’s dedicated brand strategists

PR Support

Client Referrals

Access to Tumblr’s API Team

Access to Tumblr’s Firehose of data

Below is Tumblr’s premiere group of inaugural A-List Partners.

Agencies:

AKQA

BBH

Carrot Creative

Deep Focus

Droga5

Horizon Media

Poke

Social@Ogilvy

Watson Design Group

We Are Social

360i

Theme Specialists:

ALLDAYEVERYDAY

Business Bullpen

Designed Memory

MetaLab

Technology Providers:

Percolate

Union Metrics

More information about Tumblr’s A-List Partnership Program can be found at:
a-listpartners.tumblr.com

io9updates: Darth Vader tells other Disney-owned characters...

Tue, 06 Nov 2012 19:52:48 +0530

io9updates:

Darth Vader tells other Disney-owned characters that he’s their father

Star Wars/Disney mashups have been flooding the Internet ever since the news of Lucasfilm’s sale to the House of Mouse. But Gale Williams’ comic is particularly clever in the way it uses Disney/Pixar/Marvel media to respond to Vader’s grand paternal revelation. The Lion King ending is especially grand, since Darth Vader (or at least James Earl Jones) actually is Simba’s dad.

[Patbird & Galesaur via Oh Yeah Comics]

Keep Calm and Get Creative (via @SaatchiZA)

Wed, 31 Oct 2012 14:31:32 +0530

Keep Calm and Get Creative (via @SaatchiZA)

Happy Halloween from SaatchiSL!

Wed, 31 Oct 2012 09:10:22 +0530

Happy Halloween from SaatchiSL!